Effective February 4, 2015
We at Platypus Wine Tours respect your concerns about privacy and value the relationship we have with you. This Privacy Statement describes the types of personal information collected by Platypus Wine Tours on this website. Because we understand that your privacy is important, we wish to explain the types of information we gather and the way in which we use it. We also tell you how you can contact us or answer any questions you may have.
Information We Collect About You and How We Use It
You may choose to provide personal information (such as your name, telephone number and e-mail address) through our website. Here are the ways in which you may provide the information and the types of information you may submit. In addition to the uses described below we may also use the information you submit for internal purposes. We also tell you how we may use the information.
Contact Us Form and Email Links
If you communicate with us through the "Contact Us" form on our website, or direct email links throughout the site, we may ask you for information such as your name, email address and telephone number so we can respond to your questions and comments. We also may use the information you provide to evaluate the quality of our products and services and to communicate with you about our products and services.
Information We Collect by Automated Means
We collect certain information by automated means when you visit our website, such as how many users visited our site and the pages accessed. By collecting this information, we learn how to best tailor our website to our visitors. We collect this information through various means such as "cookies," and IP addresses as explained below.
Google Analytics and Google Analytics Demographics and Interest Reporting
Google Analytics is a web analysis service provided by Google Inc. ("Google"). Google utilizes the data collected to track and examine the use of this website, to prepare reports on its activities and share them with other Google services. Google may use the personal data collected (cookie and usage data) to contextualize and personalize the ads of its own advertising network. We use Google Analytics coupled with Google Analytics Demographics and Interest Reporting tools to monitor our website traffic and provide some basic demographic information about our visitors, such as general location, age group, gender, interests/affinity, and where our visitors are coming from, what pages are being visited, when and how frequently. We use this information so that we may better understand our customers' needs to help us create the most meaningful content possible and an overall better online experience for our website visitors.
Google Adwords and Google Adwords Remarketing
Platypus Wine Tours uses Google Adwords to promote our business online through paid search advertising.
Google Display Network
We enable Google Analytics to collect data about our website traffic via Google advertising cookies and anonymous identifiers in addition to data collected through a standard Google Analytics implementation. We will not facilitate the merging of personally identifiable information with non-personally identifiable information collected through any Google advertising product or feature. You may opt out of of the Google Analytics Display Advertiser Features by visiting the Network Advertising Initiative opt out page. (http://www.networkadvertising.org/choices/)
Microsoft Bing Ads
Platypus Wine Tours uses Bing Ads to promote our business online through paid advertising. To more effectively market our services, Bing Ads utilizes a small text file known as "a cookie" to record the completion of your transaction. Bing Ads wants to assure you that any information that is gathered will remain anonymous and cannot be used to identify you. Browsers, such as Internet Explorer and Mozilla Firefox, let you delete cookies and choose what types of cookies you want to allow on your computer. Please check Help for your browser to learn how to delete cookies or change the privacy level on your computer.
An IP address is a unique identifier that certain electronic devices use to identify and communicate with each other on the Internet. When you visit our website, we may view the IP address of the device you use to connect to the Internet. We use this information to determine the general physical location of the device and understand from what regions of the world our website visitors come. We also may use this information to enhance our website.
Information We Share
We do not sell or otherwise disclose information about our website visitors to any third parties for the third parties' direct marketing purposes without prior consent, except as described here. We may disclose information about you (i) if we are required to do so by law or legal process, (ii) to law enforcement authorities or other government officials, (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity, or (iv) for any other legitimate business purpose. In addition, if Platypus Wine Tours, or some portion of Platypus Wine Tours Limited, is sold, we may provide information about our customers and leads, including information obtained through our website, to the acquiring entity.
Links to Third-Party Websites
On our website, we may provide links to third-party websites. These websites operate independently from Platypus Wine Tours and may have their own privacy statements in place, which we strongly suggest you review if you visit any linked website. To the extent any linked website you visit is unrelated to Platypus Wine Tours, we are not responsible for its content or any use of the website.
Updates to Our Privacy Statement
This Privacy Statement may be updated periodically and without prior notice to you to reflect changes in our information practices. If there are material changes to our Privacy Statement, we will post a prominent notice on our website and indicate at the top of the statement when it was most recently updated.
How to Contact Us
If you have any questions or comments about this Privacy Statement, or if you would like us to update information we have about you, please contact us by emailing us at email@example.com or by writing to us at Platypus Wine Tours, 101 So. Coombs Street, Napa, CA 94558.